SMTP, Webmail or Managed Sending: What Do You Need?

SMTP is the delivery connection used by applications and campaign tools. Webmail gives people an inbox for reading and replying. Managed sending adds hands-on preparation, testing, pacing, and reporting.

Choose SMTP when your team already manages campaigns and compliance. Choose webmail when replies and day-to-day mailbox access matter. Choose managed sending when you need operational support or have a one-time campaign. Many teams use all three for different parts of the workflow.